NEVER BEFORE
To market a microfiber the likes of which had never been seen (or felt) before, we created the Avra brand from scratch with this beautifully shot B2B campaign (including: VR, film, print, website, and launch at the largest outdoor sports expo in the country). But in the spirit of our idea, let’s kick things off with a brochure.
Dir. and shot by Renan Ozturk & Tim Kemple of Camp4 Collective